Ready to launch a dynamic online platform that would connect ready-and-waiting workers with businesses, Gigsmart came to us with two asks: build the brand and its ecosystem of channels in tandem. In three months.
We led the charge to strategically build the brand with a differentiated positioning and expression that could flex seamlessly across advertising, collateral, app and web—and for distinct audiences.
Gigsmart, headquartered in Denver, launched with sights set on redefining how peoplework in the modern gig economy. Now, it's in cities nationwide—and the hustle hasn't stopped.