Café Bustelo® has always led with bold flavor. The brand was founded in Harlem over a century ago by Gregorio Bustelo, a Spanish native who traveled extensively through Latin American cities, inspiring the rich, espresso-style coffee he became known for. In recent years, The J.M. Smucker Co. has worked to evolve Café Bustelo, innovating new products to expand the portfolio with fresh flavors and enrich the brand story—one built on tradition and exploration.
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