POV
Change of Address:
The Hybrid Workplace
The workplace is changing, which our Senior Creative Director, Trends, describes as a new convergence of home and office, challenging designers to think differently.
Experiences
Services
- Service DesignTaking a holistic, user-centered approach to design, create products and services that reflect a deep understanding of your consumer and their wants, needs and desires.
- Interaction DesignEnsure that your business and consumer needs are equally represented and harmoniously balanced through experiences that offer a more meaningful value exchange.
- Product DesignDraw on human empathy, business needs and brand distinction to design products that are both emotionally fulfilling and functionally intuitive.
- Retail & Environmental DesignSeize the opportunity to build equity and loyalty through engaging hybrid environments that reconcile content with commerce.
Our Thinking on Experience Design
Change of Address:
POV
A Promising Diagnosis for the Patient Care Experience
In a breakthrough thought piece on the health-care sector, Lauren Doerning and Jen Dusold encourage brands to use desires to create elevated, patient-first experiences.
POV
The Charge of the Designer: Connecting with the True Desires of Consumers
In an era of consumer vengeance, Meredith Post, Design Director at LPK, examines the changing role of the brand designer—and how human desires can point us forward.
Branding