Innovation | Branding | Customer Experience

Digital Roundtable

TRENDS WITH BENEFITS

Trends aren’t about crystal balls and far-flung predictions. They’re shifts that reflect the changing sociocultural tides—and they create powerful and strategic opportunities for businesses proactively looking ahead.

Join us for a discussion of the trends at play in 2020 and how to embrace them to the benefit of your business.

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Hosted By

Valerie Jacobs
Valerie Jacobs
Chief Growth Officer
Elyse Dierking
Elyse Dierking
Bryan Goodpaster
Bryan Goodpaster

More of Our Thinking

Union Green
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Union Green

Built with in-the-wild insights and designed to disrupt, Union Green is the new brand challenging every convention in golf.
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01. LEVERAGING COUNTERINTUITIVE INSIGHTS 02. DEBUNKING INNOVATION MISCONCEPTIONS 03. ACCELERATING POST-ACQUISITION GROWTH 04. YEAR 1 INNOVATION SUCCESS 05. NEXT-GEN CPG A NEW PLAYBOOK 06. NEW BRAND CREATION 07. PURPOSE VS. PROFIT 08. TRENDS WITH BENEFITS 9. GRASPING THE NEXT NORMAL 10. THE MAKING OF UNION GREEN 11. UNDERSTANDING YOUR CHANGING CONSUMER 12. REASSESSING YOUR INNOVATION PIPELINE 13. THE NEW SHOPPING PARADIGM 14. TAKING THE CREATIVITY LEAP 15. THE MAKING OF VERA HEALTH ​ 16. POST-BLANDING BRANDING 17. TALK LIKE A CHALLENGER BRAND​ 18. LIFE BEYOND 2020 PART I: GLIMPSE 4 WAYS FORWARD 19. LIFE BEYOND 2020 PART II: INNOVATING FOR WHAT’S NEXT 20. LIFE BEYOND 2020 PART III: TRENDS WITH BENEFITS 21. CX FOR THE NEW SHOPPING PARADIGM 22. STRUCTURED TO SUCCEED 23. BRAND STRATEGIES FOR THE MODERN B2B 24. EVOLVING YOUR HERITAGE BRAND 25. HARNESSING DESIRES TO BUILD BETTER BRANDS​ 26. THE SUSTAINABILITY EQUATION 27. ALWAYS-ON EXPERIMENTATION

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Digital Round Table: Evolving Your Heritage Brands

 

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Trends with Benefits: 2021

 

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