News
New Advance Directives Campaign Urges People to Have “The Talk”
Learn about our new digital advance directives campaign with Conversations of a Lifetime, putting a fresh spin on the hospice care experience.
Marketing Strategy
News
CoMADE’s New Model Increases Opportunities in the Innovation Economy
Learn more about CoMADE, a new brand developed by LPK, introducing a fresh approach to manufacturing in the innovation economy.
POV
At SXSW, New Tech Comes with Heart
Back from SXSW 2018, Strategy Director Tori Tasch recaps the emerging technologies that will affect the future of brands.
POV
Mixed Emotions:
The Future of Retail
If e-commerce is instant and easy, brick-and-mortar stores should offer tactile, emotional experiences to stay competitive in retail.
News
Brandemonium Sets In
Brandmeonium brings the world’s best thought leaders and innovators to Cincinnati for a global discussion of all things brand—including a roundtable on industry change with LPK’s Nathan Hendricks.
News
BXP Pivots into the Experience Age
For BXP, staying relevant in a changing landscape meant evolving from publication to omnichannel platform.
News
LPK Creative Director Weighs In on Uber’s Rebrand
LPK’s Print + Pattern Creative Director Jenny Sauer weighs in on the one thing Uber did that no one is talking about.
News
LPK Earns Additional Honors for Sealed Air Rebrand
LPK’s work on Sealed Air’s Brand Guidelines and Sustainability Approach was recognized with two awards at this year’s Business Marketing Association B2 Awards.
News
Global ACE Awards Recognize LPK’s B2B Marketing
LPK’s contributions to Sealed Air’s organizational rebranding recently won four Global ACE Awards from the Business Marketing Association.