POV
Bespoke & Bona Fide: Travel’s New Sensibility
As a global traveler and brand storytelling expert, LPK’s Kristi Murnahan explores the world of boutique hotels like Monteverdi Tuscany, a hotbed for successful experience branding.
Luxury
News
Evolving a Brand for the Changing Face of Luxury
We worked with Beautyrest Black to help the brand retain its dominance in the luxury-mattress category.
News
Beautyrest Inspires LPK to Get a Good Night’s Sleep
A creative mind is often a restless mind, so we took a self-reflective peek at the ways we sleep and how the quality and quantity affect our creativity, mood and perception.
News
In Japan, Disaster Shifts Perspective on Luxury Beauty – LPK's Liz Grubow Discusses the Beauty Market Shake-Up
Grubow details how beauty consumers in Japan are reprioritizing convenience and value over conspicuous consumption.