Views & News

Fresh thinking and breaking headlines from our people.

Roadblocks to Innovation
Video

Roadblocks to Innovation

Innovation's failure rate in most industries has never been higher. Yet ideas and ambition alone aren’t why innovation succeeds or fails. LPK’s Roadblocks to Innovation Cards help innovators uncover organizational barriers, overcome project pitfalls and begin to eliminate their most pressing internal roadblocks.
Decision By Desire
Video

Decision By Desire

If branding is about developing better experiences for real people, how do we ensure we’re designing what they want? LPK’s desires methodology acts as a compass for decision-making, pointing to what actually motivates people.
bi3 Sparks New Health Innovation
News

bi3 Sparks New Health Innovation

See how LPK helped a nonprofit develop and launch bi3, a grantmaker brand that’s transforming community health through disruptive innovation ideas.
Change of Address:<br>The Hybrid Workplace
POV

Change of Address:
The Hybrid Workplace

The workplace is changing, which our Senior Creative Director, Trends, describes as a new convergence of home and office, challenging designers to think differently.