Across industries, large parent companies are redirecting funds from existing heritage brands toward new brand creation, banking on insight-driven propositions and disruptive design to win with consumers.
Our newest piece, The Beauty of New Brand Creation, unpacks the new-brand renaissance and offers new ways of working to add jet fuel to your brand creation process.
INSTAGRAM AS CULTURAL LABORATORY
INFLUENCERS AS “SUPER-CONSUMERS”
WORK & COMMUNICATE IN REAL TIME
We are a coveted brand and innovation consultancy. A collective of curious minds and creative souls. But this is not simply a place. It’s a direction; a movement pointed ever forward. Here, each of us leads by doing. We inspire our fellow specialists, but also our clients and industry colleagues. The work we create means something and makes something: makes minds change. Makes needles move. Makes watershed moments.
You are different here, and you’ll keep on changing. You will grow here. You will be smart, brave, closer to the truth.
And your transformation will also be ours—a progression paved by following your deepest passions and wildest ideas.
Because here, you own a piece of what happens next. Here, we’re united in the belief that LPK is never finished. We are ravenous for the new, the emerging, the uncharted. We know what we hold sacred. And clinging to that, we charge ahead.Return to Careers page