Busch Taps Its Newest Addition to Their Brand Family: Busch Signature Copper Lager

14 Feb 2014
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As the first and only copper lager in the value beer category, Busch Signature Copper Lager is the Busch brand’s first new liquid innovation in more than 15 years.

Busch Signature Copper Lager is available across the Midwest and offers drinkers “a slightly more flavorful beer for the slightly more special occasion.” The lager still offers Busch’s signature smooth taste at 5.7% ABV.

Busch Signature Copper Lager’s concept and packaging was developed in partnership with LPK. The design features their familiar mountain landscape with a copper-themed color scheme.


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