Bespoke & Bona Fide: Travel’s New Sensibility
As a global traveler and brand storytelling expert, LPK’s Kristi Murnahan explores the world of boutique hotels like Monteverdi Tuscany, a hotbed for successful experience branding.
Change of Address:
The Hybrid Workplace
The workplace is changing, which our Senior Creative Director, Trends, describes as a new convergence of home and office, challenging designers to think differently.
Let’s Get Physical
As virtual reality makes its way into mainstream entertainment, our Senior Creative Director, Trends, explores its influence on future housing.
7 December 2017
At DMI: Nick Partridge Hurdles Innovation Roadblocks
DMI heads to Los Angeles in December for its annual symposium on design thinking. Among the speakers is LPK’s Nick Partridge, Senior Innovation Director, who will shed light on overcoming the roadblocks to innovation—from prioritizing big ideas to better leveraging assets you already have.
There Goes the Neighborhood
With an eye on the coming-of-age millennial, our Senior Creative Director, Trends, explains their impact on the future of the housing market.
In the Press
Cincinnati Ballet Takes the Stage with a New Look
As one of the most progressive, inventive dance companies in the US, Cincinnati Ballet was overdue for a brand update. Now, it’s opening the season with a new identity by LPK—its most dramatic refresh in over 15 years.
Much to Be Desired
This industry changes at lightning speed—new categories, new channels, new normals. It seems as soon as we embrace them in full, they’re old news. So, how does anyone in branding maintain their sense of direction—or better yet, get ahead of the chaos?
Nathan Hendricks, LPK’s chief creative officer, has an answer: our 16 human desires.
In the Press
Pringles and Ramen? Yes Please.
In collaboration with Nissin, an instant-noodles brand, Pringles has introduced its latest mash-up: Top Ramen Chicken flavored snack. The limited-edition offering, featuring packaging design by LPK, hits shelves at Dollar General locations across the US in mid July.