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We’re LPK, a global brand strategy and innovation consultancy, purpose-built to create the now, near and next for brands.

Innovation is a vehicle for sustainable growth, and we believe it needs a roadmap to work. Our approach flexes based on your wants and needs—whether it’s nimble, small-scale initiatives that leverage existing equities, or big, blue-sky ideation.

We can also take you to the “overlooked middle,” a fertile playground where you can stretch your brand toward new consumers, markets and channels. It can ready you to take bigger strides, bounding toward the innovations that disrupt categories and spur cultural change.

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We help businesses big and small pursue innovation on their own,
highly successful terms:

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