We build the
Next-Gen Brands
that people want
right now.

LPK IS a global brand design and innovation agency. As specialists in innovation, branding, and customer experience, we create brands that resonate in current culture and stand the test of time.
LPK IS a global brand design and innovation agency. As specialists in innovation, branding, and customer experience, we create brands that resonate in current culture and stand the test of time.

Creativity That Solves
Big Problems

As a branding and innovation agency, our work has helped brands disrupt tired categories, define new ones, grow businesses and steal share. See for yourself.

Our Services

Innovation

Whether it’s core innovation or transformative innovation, we help businesses bridge the gap between present-day challenges and future opportunity. We help brands excel in innovation by hurdling operational roadblocks, prioritizing the right ideas and propelling them effectively to drive top-line growth. More

Branding

Strategy is about choices—and we make the ones that are right for your brand in today’s changing marketplace dynamics. Driven by insight and foresight, we create next-gen brands that forge instant, enduring connections between business and consumer. More

Customer Experience

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In today’s landscape, experiences are the ultimate exchange between business and individual. Focusing on human behavior, we translate innovative ideas into compelling experiences that drive growth and deepen consumer allegiance. More

Tools & Thinking

Digital Roundtable:
The Sustainability Equation

As the urgency for more sustainable practices rises, brands are uniquely positioned to deliver experiences that move the sustainability needle, while also deepening their relationships with consumers.

But the way forward for every business is singular and nuanced—there’s no one-size-fits-all solution. In a discussion with our experts, we’ll explore strategies that businesses can embrace to up their sustainability game—making choices that are compelling, impactful and derived from their brand DNA.

Establishing Your Innovation Group?
Don’t Skip This Often-Overlooked Step.
Learn More
Reality Check: Prove Real Demand Early & In the Wild
The hard truth: many innovations fail. But a method called Proto-Selling puts real concepts in front of real people in real situations early on, helping you vet viability well before launch.
Read Now
In a Year of Immense Change, Our Core Desires Didn't
The pandemic transformed much of daily life, but also proved our desires are primal, unshakable things.
Read now

Get LPK in Your Inbox

 

Packaging Design

 

CPG Brand Workshops

 

Have a challenge? We’re all ears.
Let’s talk about how we can partner.

 

Have a challenge? We’re all ears.
Let’s talk about how we can partner.

 

Have a challenge? We’re all ears.
Let’s talk about how we can partner.

 

Have a challenge? We’re all ears.
Let’s talk about how we can partner.

 

Innovation Platforms

 

Zero-to-Revenue Incubator

 

Desires Canvas

 

Desires Workshop

 

Foresight

 

Digital Insights

 

Adjacent Spaces Innovation

 

Downloading The Beauty of New Brand Creation

 

Digital Round Table: The Sustainability Equation

 

Roadblocks to Innovation

 

Trends with Benefits: 2021

 

Experiment Canvas

 

Online & In-Store Proto-Selling

 

360˚ Innovation Assessment

 

Digital Round Table: Harnessing Desires to Build Better Brands

 

Digital Round Table: New Brands for Emerging Categories

 

Glimpse Four Ways Forward

 

The Life Beyond 2020 Digital Roundtables

 

Digital Round Table: Evolving Your Heritage Brands

 

Portfolio Strategy

 

Brand Architecture

 

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