Your customer is changing. wondering. growing. wavering. asking. craving. waiting. ready for your next move.
Your customer is changing. wondering. growing. wavering. asking. craving. waiting. ready for you.
We help businesses know, grow and innovate for their ever-changing consumers and customers—driving future brand growth and pop culture. If you have an audience, we have a point-of-view.
PEOPLE LIKE OPTIONS.
How can we help?
WHAT WE DO
We create customer devotion.
Whether you’re transforming your brand, innovating into new categories or searching for white space, we can help you grasp the nature and opportunity of consumer and customer shifts, creating strategies that give your brand cultural relevance, kinetic appeal and market growth potential.
OUR SOLUTIONS
HOW WE DO IT
Different approach. Different impact.
No unknowns.
We’re experts, but we always start with a beginner’s mind, using bleeding-edge tech to explore the category, competition, context and consumer or customer in full. You’ll never hear we missed that.
Data meets desire.
In a world where everything is tracked, we help you do more with your audience data, translating it into insights to create things people really want—whether it’s a new product or brand, or optimizing what you already have.
Future fluent.
Decades back, we built one of the premier in-house trends labs, leading the way in future-forward capabilities. LPK unleashes these on every client, taking you to the front edges of your category and the future version of your consumer.