We build the
Next-Gen Brands
that people want
right now.
LPK IS a global brand design and innovation agency. As specialists in innovation, branding, and customer experience, we create brands that resonate in current culture and stand the test of time.
LPK IS a global brand design and innovation agency. As specialists in innovation, branding, and customer experience, we create brands that resonate in current culture and stand the test of time.
Creativity
That Solves
Big Problems
As a branding and innovation agency, our work has helped brands disrupt tired categories, define new ones, grow businesses and steal share. See for yourself.
Our Services
Tools & Thinking
Digital Roundtable:
Always-on Experimentation
Running experiments can feel antithetical to protecting the equity of your brand—but done right, it can unlock your greatest growth avenues and significantly deepen your consumer understanding.
In our next Roundtable, join our innovation and branding experts for a discussion on when, how and why to run experiments: quick, focused tests that (in)validate the riskiest uncertainties related to a new initiative for your business.
Making Sense of Sustainability: A Starter Guide for Brands
How to create an approach that’s not like every other sustainability strategy out there.
Learn More
Reality Check: Prove Real Demand Early & In the Wild
The hard truth: many innovations fail. But a method called Proto-Selling puts real concepts in front of real people in real situations early on, helping you vet viability well before launch.
Read Now
Stop “Launching” New Innovations: Why “Going Live” is Better for Your Brand
Eric Sillies makes the case for “going live” over “launching” to adapt learnings and outfit your innovation venture for success.
Read now