Talk the talk. Walk the walk.
We can wax poetic about our approach all day long, but the proof is in the portfolio. From baby food to bourbon, Fortune 50s to startups, here’s a glimpse.
The Charge of the Designer: Connecting with the True Desires of Consumers
In an era of consumer vengeance, Meredith Post, Design Director at LPK, examines the changing role of the brand designer—and how human desires can point us forward.
bi3 Sparks New Health Innovation
See how LPK helped a nonprofit develop and launch bi3, a grantmaker brand that’s transforming community health through disruptive innovation ideas.
As Wolves Move Rivers, Innovation Shifts Brands
When wolves reentered Yellowstone Park, they changed the landscape and the behaviors of others—a valuable lesson to inspire disruptive brand innovation strategy.
A Strategy Named Desire
In an effort to help brands become more meaningful to consumers, LPK Chief Creative Officer Nathan Hendricks, makes the case for desires thinking.
The Future of Retail
If e-commerce is instant and easy, brick-and-mortar stores should offer tactile, emotional experiences to stay competitive in retail.