Valerie Jacobs

Chief Insight & Innovation Officer

LPK Chief Insight & Innovation Officer Valerie Jacobs’ trend work is grounded in a strategic approach that incorporates research, analysis and translation of data into actionable strategies for consumer brands with the nerve to keep up. Connect with Val on LinkedIn.
A New Tool for Future Forecasting
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A New Tool for Future Forecasting

How do you prepare for a world that is increasingly unpredictable? Valerie shares new ways to help organizations become more strategic and avoid future adverse disruption.
The Four Types of Brand Rebirth
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The Four Types of Brand Rebirth

We believe every brand has the potential to be extraordinary. But rarely do we see organizations take the risk of a true “brand rebirth.”
The Attractiveness of Anonymity
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The Attractiveness of Anonymity

The rampant information harvesting of social networking sites and the omnipresence of mobile devices is sending many people on a quest to regain their sense of privacy.
Beauty in the Beast
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Beauty in the Beast

As the idea of individuality is overhauled, elaborate forms of temporary and permanent decoration will take center stage.