Digital
Roundtable
Series

A Safe Haven for Tough Conversations

Connect with the industry’s boldest and brightest to talk shared challenges and fresh perspectives.

MAY 28 @ 12 PM (ET)

13.THE NEW SHOPPING PARADIGM

Registration is closed for this event. 

Ecommerce penetration has quadrupled. SKU contraction is the new SKU proliferation. And with availability outweighing both brand and price, store brands are often the ones winning big.

Covid-19 is invoking tectonic shifts in retail. And while these near-term patterns are largely driven by necessity, they will likely give way to long-term consumer behavior changes, forcing brands to evolve accordingly. Join our experts for an overview of the new retail terrain, as well as strategic actions that brands can take right now to adapt and endure.

Hosted By

Michael
Wintrob

Chief Strategy Officer

NATHAN
HENDRICKS

Chief Creative Officer

JUNE 18 @ 12 PM (ET)

14. THE MAKING OF VERA HEALTH

The need for transparency, flexibility and accessibility in the medical insurance space has never been more acute. They’re the guiding principles behind Vera Health: the next-gen brand we built that’s demystifying insurance for digitally native consumers.

In a deep-dive discussion with our creative and CX experts, we’ll explore the process of building the brand and customer experience in tandem—launching a thoroughly modern brand experience in a sector that’s ripe for innovation.

Hosted By

Billy
Thomas

VP, Creative Excellence

Challis
Hodge

VP, Customer Experience

Past Roundtables

  • 01. Leveraging Counterintuitive Insights
  • 02. Debunking Innovation Misconceptions
  • 03. Accelerating Post-Acquisition Growth
  • 04. Year 1 Innovation Success
  • 05. Next-Gen CPG Playbook
  • 06. New Brand Creation
  • 07. Purpose vs. Profit
  • 08. Trends with Benefits
  • 09. Grasping the Next Normal
  • 10. The Making of Union Green
  • 11. Understanding Your Changing Consumer
  • 12. Reassessing Your Innovation Pipeline
  • 13. The New Shopping Paradigm
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